The AI model: the well-read mind
An AI model is the engine underneath tools like ChatGPT. It learns the patterns in how language and ideas fit together. When you send it a message, it doesn't look up a stored answer. It generates one, piece by piece.
Picture thisSomeone who has read a vast library and can discuss almost anything, but has never set foot in your business. Capable, yet they don't know your prices, your customers or how you like things done until someone tells them.
Because a model generates rather than looks up, it can produce something that sounds right and is wrong. That's a normal property of the technology, and it's why good systems give models real information to work from and keep a person involved where it matters.